Telstra Clever Australian - Nissan

Another in the Clever Australian series for Telstra this one showing CEO Bill Peffer and CIO Stephen Hogan as a binary code light sculpture. The sculpture is representative of how the pair worked with Telstra to implement a Machine-to-Machine technology where the Nissan Leaf wirelessly communicates with both its owner and Nissan HQ in Japan. 

Credits
Client: Telstra
Agency: The Monkeys
Creative Director: Justin Olding
Art Direction: Bradley Averil, Robert Conception
Production: Charlotte Cohen
Photography: Nick Bowers